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Good Morning America

Overview

As a team of two, Seth Easter and I designed and oversaw the Good Morning America set update. Setting the stage for a place where many Americans start their morning required us to create an environment that felt welcoming and comforting as well as modern and avant-garde.

This project was a great learning experience in using the constraints and limitations of a live broadcast as an element we worked with, not against.

Company

Seth Easter Design

Role

Art Direction / Production Design

Year

2011